Mumbai, January 13, 2026: Tata Motors Passenger Vehicles Limited (TMPV), India’s leading manufacturer of cars and SUVs, has announced the launch of the all-new Punch, now reimagined under its bold new philosophy — “Command Max.” The SUV India loves is now faster, smarter, safer, and bolder, raising the bar in the subcompact SUV segment.
The new Punch is available at an introductory starting price of ₹5.59 lakh (ex-showroom, New Delhi), making it one of the most compelling value propositions in its class.
Command Max Performance: Power Meets Efficiency
The all-new Punch advances its legacy by introducing two advanced powertrain options, offering customers the freedom to choose performance or efficiency without compromise:
- 1.2L Turbocharged iTurbo Revotron Petrol Engine, delivering segment-leading power-to-weight ratio for exhilarating performance and confident drivability
- World-first Twin-Cylinder iCNG technology paired with an AMT gearbox, delivering unmatched efficiency, convenience, and preserved boot space
This makes the Punch India’s first SUV to offer iCNG with AMT, a breakthrough innovation in the segment.
Command Smarter: Technology & Comfort at the Forefront
The new Punch is engineered to put drivers firmly in control, combining advanced technology with everyday convenience. Segment-best and first-in-class features include:
- 26.03 cm HD infotainment system with best-in-class resolution
- 360-degree HD Surround View System
- 65W front Type-C USB fast charger
- Rain-sensing wipers & auto headlamps
- Auto-dimming IRVM
- Smart digital steering wheel
- Clima Touch automatic temperature control
- Air purifier & rear armrest for added comfort
The cabin is designed with a bold dashboard layout, premium materials, ambient lighting, and driver-focused ergonomics, ensuring long-distance comfort and commanding visibility.
Command Bolder: Strong SUV Design Language
The new Punch makes a bold visual statement with its upright stance, muscular proportions, and rugged design cues. Key highlights include:
- Rugged 3D front grille and bull-guard bumper
- PowerSight LED headlamps and Infinity Glow LED connected tail lamps
- Sporty rear spoiler and striking alloy wheels
- High-set proportions that reinforce its SUV DNA
Inside, the Punch features executive lounge seats with extended thigh support, a DuoTone signature dashboard, mountain-inspired interior graphics, and a flat rear floor for improved legroom.
Command Safety: 5-Star Protection as Standard
Built on the ALFA-ARC architecture and reinforced with Ultra High Strength Steel, the new Punch is protected by the Tata Safety Dome, offering over 95+ active and passive safety features.
Safety highlights include:
- 6 airbags as standard, including Pelvis-Thorax side airbags
- Electronic Stability Program (ESP)
- Hill Hold Control & Hill Descent Control
- iTPMS as standard
- 3-point ELR seatbelts with reminders for all seats
- Rear defogger, wiper & washer
The all-new Punch proudly carries a 5-Star Bharat NCAP safety rating, redefining safety benchmarks in the segment.
Punch Milestones
- Pioneer of the subcompact SUV segment in India (2021)
- First front-wheel-drive SUV to scale Sandakphu
- India’s largest-selling 4-wheeler in CY 2024
- Best-selling SUV in FY 2025
- Trusted by ~7 lakh customers in just over four years
Variant-Wise Price List (Ex-Showroom, New Delhi)
| Variant | Petrol MT | Petrol AMT | iCNG MT | iCNG AMT | iTurbo MT |
|---|---|---|---|---|---|
| Smart | ₹5.59 L | – | ₹6.69 L | – | – |
| Pure | ₹6.49 L | – | ₹7.49 L | – | – |
| Pure+ | ₹6.99 L | ₹7.54 L | ₹7.99 L | ₹8.54 L | – |
| Pure+ S | ₹7.34 L | ₹7.89 L | ₹8.34 L | – | – |
| Adventure | ₹7.59 L | ₹8.14 L | ₹8.59 L | ₹9.14 L | ₹8.29 L |
| Adventure S | ₹7.94 L | – | ₹8.94 L | ₹9.49 L | – |
| Accomplished | ₹8.29 L | ₹8.84 L | ₹9.29 L | – | – |
| Accomplished+ S | ₹8.99 L | ₹9.54 L | – | ₹10.54 L | ₹9.79 L |

Official Statement
Speaking on the launch, Mr. Shailesh Chandra, MD & CEO, Tata Motors Passenger Vehicles Limited, said the new Punch reflects India’s evolving ambitions and represents a significant step forward in democratizing the SUV experience through performance, safety, and customer-centric innovation.
S8cars Take
With bold styling, segment-first powertrains, 5-star safety, and aggressive pricing, the all-new Punch strengthens its dominance in the subcompact SUV space and continues its journey as one of India’s most trusted SUVs.
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